Glasgow’s Conference Ambassador Programme was founded in 1990 as the first of its kind in the UK.
The unique programme is a free support and advice service, managed by Glasgow Convention Bureau, aimed at supporting local academics, scientists, healthcare professionals and business people through the complex process of bringing a conference to Glasgow.
As the Programme celebrates its milestone 30th anniversary this year, new figures show how valuable it continues to be.
With over 1,600 members today, some 141 conferences – representing 35% of all meetings held in Glasgow in the last calendar year – were led by a local conference ambassador.
And that equates to attracting 56,000 UK and international delegates whose spend in the city injected £75m into Glasgow’s economy in 2019.
Moreover, since 2005 – the point at which Glasgow Convention Bureau began tracking the economic value of the city’s Conference Ambassador Programme – local ambassadors have brought more than 1,700 conferences from across a variety of sectors to Glasgow worth a staggering £650m.